Dede jackson

Intro

Turning Data into Decisions. From the Field to Insight.

My journey into data started on the frontlines of healthcare—as a Medical Sales Representative, working closely with professionals and navigating real-world market challenges. Along the way, I discovered that true impact isn’t just about effort—it’s about insight.

Today, I leverage tools like Excel, Power BI, and SQL to transform raw data into clear, actionable strategies. By combining hands-on industry experience with analytical thinking, I help uncover patterns, optimize performance, and drive smarter decisions across business and healthcare.

I don’t just work with data—I use it to solve problems, create opportunities, and deliver meaningful results.

Excel Multi-Category Sales Dashboard

Sales Performance Analysis – Electronics, Furniture & Home Appliances.

Electronics category is driving most of the profit. Laptop A13 and Peter (sales rep) are star performers. Business is strongest in Lagos and Kano. Urgent attention needed on the May customer collapse — it could significantly drag down overall performance if not investigated.

Power BI Electronics Dashboard

Sales Performance Analysis – Electronics & Computing Devices.

The business performs well with Apple driving profit and White products leading revenue. However, there are clear declining trends in yearly revenue and recent monthly customers, which could impact future growth if not addressed.

Excel Skincare, Haircare & Cosmetics Dashboard

Supply Chain Analysis – Beauty & Personal Care Products.

Skincare is the star performer — it generates the highest profit, sells the most units, and has the fastest inventory turnover. This suggests strong customer demand and efficient movement of stock for skincare products.

About

My journey into data didn’t start behind a screen—it started in the field.

As a Medical Sales Representative, I spent my days engaging with healthcare professionals, understanding their needs, and navigating the realities of the pharmaceutical market. But along the way, I noticed something important: the difference between average results and outstanding performance often came down to one thing—how well you understand your data.

That curiosity led me to data analysis. I began learning and applying tools like Excel, Power BI, and SQL, not just in theory, but in real-world scenarios. What started as a way to track performance quickly evolved into something more powerful—uncovering patterns, identifying opportunities, and making smarter, evidence-based decisions. I’ve since worked on projects across Business Analysis, Supply Chain, and Logistics Management, using data to improve efficiency, optimize processes, and support growth.

What sets me apart is my ability to connect data with reality. I don’t just see numbers—I see the people, behaviors, and systems behind them. My background in healthcare gives me the context to ask better questions, while my analytical skills help me find meaningful answers.

I’m also deeply interested in research and continuous learning, always exploring new ways data can solve problems and drive impact—especially in healthcare and business environments where better decisions can lead to better outcomes.

Today, I see data as more than a skill—it’s a tool for clarity, strategy, and transformation. If you're looking to collaborate on data-driven, healthcare, or research-focused projects, I’d love to connect.

Contact

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Elements

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